Missed our 2018 TenX workshops but still want to understand how to design 10x growth across the demand side of your business - then join us for this short webinar where we will host Scot McRae (from demand generation experts McRae&Co), Iain Swanston (from sales specialists Klozers) and Bob Dalrymple (CMO at global construction products business Superglass) - who turned around a brand in decline with diminishing sales into high growth performance within 12 months .
Get inspired by session leaders and guest speakers from organisations with a proven Ten X track record. These business growth experts will enlighten, and inform you with key insights into exactly how they achieved Ten X turnover in their organisations.
McRae & Co.
Scot McRae, Managing Director of B2B demand generation specialists McRae & Co.
McRae&Co has spent the last decade helping some of the UK’s fastest growing companies scale-up. Known for being equally creative and tech-savvy because B2B requires both, they provide the world-class marketing technology, strategy and executions to engage today’s hard-to-reach buyers.
Iain Swanston, Founder & CEO of Klozers.
Iain is a proven high performance Sales Coach, Consultant and Speaker, specialising in complex B2B Sales and raising the bar in Sales Performance for Mid-Market Businesses. Working with Chief Execs, Iain provides objective and pragmatic advice, plus additional support for their time poor Sales Leadership Team.
Stuart Rowell, Development and Sales Masterclass Leader.
Stuart has built a number of sales teams from scratch, notably delivering over £10m in software & services revenue in a 2 year period, and most recently leading the business transformation programme for Stirling based construction products business Superglass to turn the business around from negative to positive EBIT resulting in a trade-sale to $bn construction business TechnoNicol.
George Elliott, Leading non-executive chairman/director
Since 2007 George has non-executive chairman/director of a number of leading technology companies, such as Calnex Solutions, Cooper Software, Indigovision Group plc, Optoscribe, Visionware, MicroEmissive Displays Group plc, Corsair Components Inc, Kewill plc, Summit Corporation plc and Cupid plc. From 2000-2007 George was Chief Financial Officer of Wolfson Microelectronics plc. He is also a NXD of Par Equity Holdings Ltd, a venture capital company, which focuses on early stage high growth potential companies. George, formerly a partner of Grant Thornton, is a member of the Institute of Chartered Accountants of Scotland and has a degree in Accountancy and Finance from Heriot-Watt University.
Bob Dalrymple, International Brand Marketing Leader
Bob is a senior international marketing and communications leader, with twenty years of experience leading breakthrough change in challenging, fast-moving organisations in different sectors. With experience of the full marketing mix, commercial responsibility, leadership and line management of large multifunctional teams, and organisational development, Bob's commercial and financial skillsets are highly developed and he has a strong record of developing the teams and individuals he leads.
“A revolution in KAL marketing."
Aravinda Korala, Chief Executive Officer, KAL ATM Software
“McRae&Co has been a powerful force for growth in a time of major change for Spartan Solutions. What McRae&Co does is simple and highly effective. They are strategically smart, efficient, a great to work with and they have become an invaluable extension of our team.”
Jim Green, Chief Executive Officer, Spartan Solutions
“We engaged McRae&Co to help us engage with much larger audiences in a more systematic and effective way. We see the results of their work defining the future of our demand generation approach. I would recommend you speak to them before your competitors do.”
Richard Edwards, Operations Director, Jumpstart
“Klozers is both an inspiration to new sellers and the Sat Nav that experienced pro's need to make the positive adjustments necessary to take them to the next level. Having personally experienced the benefits of Klozers I would have no hesitation
in recommending them. Alan Wood."
Business Manager, Microsoft Corp
“Klozers helped our business achieve great results. The due care and attention to focus not only on the sales process and execution, but to also consider and hence incorporate business and marketing strategy into the wider planning, helped us to realise our potential as a team and as a business.”
Richard Matthews – COO, LettingWeb
On the recent Strathclyde Business School element of the prestigious Saltire Fellowship, Stuart presented a case study on how a fresh approach to sales and marketing transformed the performance of a very traditional midsize manufacturing company
in central Scotland. His session formed part of the core learning on Growth Strategies and Paths to Creating New Market Space and was designed to illustrate the implementation of these concepts and tools in the real world. Stuart's session
received a very high rating from the Saltire Fellows (4.7 out of 5. It's great to have Stuart as part of the Strathclyde Business School team.).
As the Group Sales & Marketing Director, Superglass: ”The turning point was a change of strategy in the business, focusing on end users such as house builders, architects, …to focus not on price but quality”
The Times - Ken Munro, CEO Superglass
In partnership with the Institute of Directors Edinburgh | Manchester | London
TenX are business growth events covering the most relevant, practical skills you need to quickly increase turnover and drive your business to a new level.